Toronto Archives

FINALLY! Friday is here! It has been a long week catching up to work that I missed while I was away in New York for Social Media Week. Again, thank you so much Nokia for having me. I put together some things that made me happy, smile & LOL this week. Enjoy!

Fave Video: I haven’t had a girls night with my besties in a long time due to our busy schedules. When I saw this video it made me feel all warm and cuddly inside.

Fave Motivation: The time when I contemplated whether I should get up for a yoga session, and then I saw this. Done deal. Up and ready to go!

Fave Hairstyle: I come across some pretty cool hairstyles everyday and I save them on Pinterest or in my phone. Thinking, one of these days I’ll take some extra time to try it. My goal is to try one every week. Okay maybe every month. Hehe.

Fave Recipe: I’m always on the hunt for inspirational recipes. I bake and cook almost everyday and I love it! I’m in love with this recipe for nerdy brownies and subscribed to see more of her videos!

Fave Office Decor: Kind of late to the Valentine Share party, but I have some of these in my office and every time I see them, without fail. I giggle. :”) Good ol’ Rob Ford.

Happy Friday :”)

Social Media Week Toronto took place this year from September 23-27th. The theme for 2013 was “Looking Ahead to 2015″.
All the seminars were in some way about what changes and trends would be coming up in the next 12-15 months. The Windsor Arms Hotel, a beautiful petite boutique, was the venue for Social Media Week.
Day 1 was kind of like the first day of school. Everyone following the calendar board to see what seminars they wanted to go to next and which rooms they were held in. The first day buzz of being around like minded social media people was exciting. The first tweet using the #SWTO hashtag, purchasing a snack from the cafe to donate money towards Social Media Week and sitting in that extremely hot with no air circulation, St.Thomas room. Just a few of my fond memories of that week. My first day schedule, was a half day due to some work meetings I had that morning.

Day 1:
Tracking Visual Data; Measurement Without Words
Preempt Me: The Future of Marketing and Marketing Communications
Comedy is the Currency of the Internet
Social Media Isolation

Day 2:
Peer to Peer Strategy: How Koodo Leverages its Online Community to Reduce Support Costs
Content and Creativity: Achieving Mobile Success with Content
Big Data, Small Data, Data that Totally Rocks
Small Data. Big Wins.

Day 3:
The Death of the Home Page
Social Media goes to University
People Focused Content Strategy
The Crowdfunding Success Pattern
Why Behavioral Data is Key to Social Selling Success

Day 4:
Campaign to Commitment. Social Media, Brands and Long Ideas
The Pitch Powered by Cision and Umbra
After Party with Idea Rebel
Social Media Barometer

Day 5:
The Danger of Dusty Ideas
Big Data meets Social Commerce
Creating Constructive Content Calendars